Services Overview
MAGIC System Overview (MAGIC = Make A Great Impression on the Customer)
Customer Service Programs and Coaching

The MAGIC of Customer Relations

MAGIC Certification

MAGIC Recertification

Developing MAGIC Champions

MAGIC for Management

Face To Face Customer Service Training

MAGIC Coach Program

Coaching for Exceptional Performance

MAGIC of Relationship Selling

MAGIC of Email Writing

MAGIC of Collections

Mastering MAGIC in Difficult Situations

Taste of MAGIC

The MAGIC of Customer Relations 2nd Edition
Communication Skills
Leadership Development
Consulting


An interactive e-learning tool to increase the quality and consistency of customer service interactions.
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MAGIC Recertification
Become Recertified Today
Certification allows organizations to build the resident capability to train associates in MAGIC® principles and best practices. If a certified facilitator has not conducted a MAGIC program for 18 months or more, he/she needs to be recertified to ensure the quality and integrity of the MAGIC program.

Course Objective
Reengage previously certified facilitators and prepare them to deliver thorough and effective MAGIC programs to their associates.

Benefits of Recertification
This intensive session will be tailored to the individual, based on his/her experience with the MAGIC program.  It will provide of review of key course content to ensure that the participants understand the purpose and flow of each section and how it aligns with their own organization's service vision. Each participant will be asked to prepare and deliver a presentation on the introduction as well as two other sections of the program.

Other topics to be addressed include:

  • Update on the MAGIC Service Culture System and how to sustain exceptional service
  • Planning to ensure success of each MAGIC program
  • Calibration and feedback using the 33 Points of MAGIC
  • Trainer tips
  • Communico modeling of program content to increase clarity

To be recertified, participants need to demonstrate the following abilities during this program:

  • Solid understanding of the MAGIC course content
  • Constructive feedback that encourages growth
  • Effective facilitation and presentation skills
  • Model the principles of MAGIC with every participant

What You Will Learn
Once recertified, these facilitators can deliver MAGIC to your associates as long as they remain employees of the organization.  They can purchase participant manuals from Communico so that they can deliver MAGIC on a lower cost per participant basis.  The price structure, which is based on order quantity, is cumulative over the life of the licensing agreement.

Training Method
Prior to the recertification program, participants will be asked to review their comprehensive leader's guide and prepare to deliver selected sections of content.  These presentations will be videotaped and the Communico facilitator will provide individualized feedback and coaching. 

Participants will also be asked to provide constructive feedback to one another and demonstrate a willingness to learn and develop.  There will be evening assignments such as preparing notes, flip charts and questions to ensure they understand how to maintain the integrity of MAGIC and deliver it in the most effective way.

Program Details
The duration of the session will depend on class size and the group's experience with MAGIC.  It will range from 1 ½ days for one person to three days for a group of four.

Contact Us to become recertified.

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"MAGIC has made a tremendous difference for us and significantly improved our customer satisfaction scores. We've been a client for years and continue to deliver MAGIC to all of our areas."
 
- Michael Pico
Fortune 500 financial service company
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